Juan Carlos • Author • Creator • Juan Carlos Piñeiro Escoriaza • Juan Carlos

Kickstarter live now!

Mental Models Deck & App

100 Frameworks to Transform Complexity into Clarity

Re:Mind is a carefully curated deck featuring 100 mental models to enhance decision-making and problem-solving skills. Be notified the moment we launch and help make this project a day-one success.

Hi, I’m Juan Carlos

I am a tech leader building tools for clear thinking. I’ve directed award-winning documentaries, founded a climate action nonprofit, and develop healthcare solutions. I transform complexity into clarity through practical frameworks. Some say I’m just another desert-dwelling polymath with a meditation habit. Others say my models helped them escape the matrix of confused thinking. Decide for yourself.

What is Re:Mind?

Re:Mind combines physical cards and digital tools to help you make better decisions consistently.

The Deck: 100 mental models in a premium physical format. Make confident decisions under pressure.
The App: Access examples and applications on demand. See patterns others miss.
The System: Learn and apply models progressively. Build lasting mental habits.

Features & Benefits

Durable Premium Stock
Quick-Start Guide
Intuitive Organization
Stackable Learning
Category Tagging
Model Recipes

8+

Years Experience

Tested and refined through real-world application

100

Mental Models

The essential frameworks used by world-class decision makers

2

Ways to Learn

Browse by discipline or application for deeper mastery

1

Complete System

Physical cards and iPhone application work together seamlessly.

“80 or 90 important models will carry about 90% of the freight in making you a worldly-wise person.”

Charlie Munger
Legendary Investor

Why Re:Mind?

Re:Mind is a versatile tool designed to enhance thinking and decision-making in various contexts. Here are the key areas where Re:Mind can make a significant impact:

Clear Decisions: Cut through complexity with proven frameworks. Ray Dalio used First Principles to build Bridgewater Associates from scratch into the world’s largest hedge fund.
Better Thinking: See patterns others miss. Charlie Munger and Warren Buffett credit mental models like Circle of Competence for their investment success.
Lasting Habits: Build reliable decision-making skills. Jeff Bezos used the Regret Minimization Framework to make the pivotal decision to start Amazon.
Systematic Growth: Develop mastery through proven frameworks. Howard Marks used Second Order Thinking to make contrarian investments

What People Are Saying

Re:Mind is a gift for anyone looking to develop their mind. As someone who can get lost thinking about things, it gives me access to powerful tools alongside practical applications and novel insights.

Gabe Zichermann

Tedx Speaker & Coach

Juan Carlos’ extensive range of mental models has been a joy to delve into. Each has been an enlightening experience, prompting new ideas and taking my thinking into uncharted territory.

Nick Susi

Executive Director, Dot Dot Dash

Re:Mind has been a game-changer for leading my product and engineering teams. The cards and app help us cut through complex technical decisions and team challenges, making it so much easier to arrive at clear solutions.

Enrique Canals

Vp of engineering, Stackcommerce

Juan Carlos has played a pivotal role in my personal and professional growth, offering invaluable insights into problem-solving and interpersonal communication.

Jeremy Kotin

Director/Editor, Tandem

Re:Mind has insane value. I use it a few times a week.

Jamie Antonisse

Game DEsigner, Netflix

Juan Carlos offers a unique approach and progressive solutions to everyday problems. His thorough research and personal outlook guide us toward being a more open society.

Jay Gugs

Executive director, FreeWheel

Card Guide

Numbered

Each card has a number, making it easy to create powerful combinations using 2-5 cards together. Combining models amplifies their impact and persuasiveness.

Categorized

Each card shows two categories: a Foundation tag identifying the core principle area (like Innovation), and an Application tag showing how the model is typically used (like Insight).

Summarized

A clear, concise definition to
quickly grasp the model’s core concept

And an Example

A real-world scenario showing
how this model works in practice.

How to Use the Deck

Each card in the Re:Mind deck is a powerful tool on its own, but the real magic happens when you learn to use them strategically. These exercises are designed to help you unlock the full potential of your mental model deck – whether you’re solving complex problems, making important decisions, or building deeper understanding.

Get the Iphone app

The Ultimate Mental Models Companion

Access 300+ mental models and examples instantly:

Deep Dives: Explore comprehensive definitions, historical context, and real-world applications
Quick Reference: Search and filter models by category or use case
Daily Mental Model: Get a new model and practical application every day
Personal Library: Save favorites and create custom collections
Regular Updates: New models and examples added quarterly

Get lifetime access when you back the Kickstarter campaign.

Help Spread the Word

Are you ready to upgrade your thinking?

With 100 models at your fingertips, from the tried-and-true to the lesser-known gems, you’ll be equipped to update your outdated mental models and approach life’s challenges with a fresh perspective. So come on in, and let’s explore the power of mental models together.