Elevate Your Mind.
Through the Master Mind Newsletter, delivered every other Tuesday, we unleash your full potential and upgrade decision-making. We’ll explore mental models and life design.
Mind Guide
Dive into the power of mental models with a comprehensive exploration of cognitive tools designed to simplify the world’s complexities and catalyze effective decision-making. This book comprises 49 thoughtfully curated mental models, each serving as a guiding light to navigate personal and professional journeys. Unlock your potential and embrace a life of clarity.
The book launches on January 9, 2024, and will be dispatched on the release date.
Unlock the potential of mental models
So what are mental models, and why are they so crucial? Picture mental models as the cognitive blueprints we use to understand the world around us, make decisions, and solve problems. But why are they important? The mental models we use directly influence the quality of our decisions and, by extension, the outcomes we experience in life. Having a diverse array of mental models allows us to approach problems from different angles, enhancing our problem-solving capabilities and aiding us in making better decisions.
Make Better Decisions
I spent two years and over 1,000 hours researching mental models. I chose to write about 49, carefully selected for their value, and distilled them into an easy-to-follow primer.
These models simplify complexity and provide you with a clearer understanding of life. They also enable you to make decisions confidently and approach problem-solving more efficiently and effectively. Update your outdated mental models and equip yourself with a tool to transform your decision-making and problem-solving approach.
What’s it About?
15+
248
52
11
How it Will Help You
The book provides various tools and frameworks for approaching decision-making challenges, tackling problems, analyzing information, and applying them in multiple contexts. Mental models can deliver personal growth insights that improve your professional outcomes.
Improved Decision-Making Skills
They can help you understand systems and make decisions by breaking problems into components.
Enhanced Problem-Solving Abilities
They can help you identify the root causes of problems and develop creative solutions.
Enhanced Critical Thinking Skills
They help you analyze and evaluate information more effectively, leading to improved critical thinking skills.
What People Are Saying
Unlock Clear Thinking
Mental Models
Cookbooks
Hi, I’m
Juan Carlos
Fueled by a passion for storytelling and excitement for life design, I find joy in reframing narratives to illuminate paths toward fulfillment. My experience spans high-growth startups, filmmaking, and social impact, culminating in my authorship of “Mind Guide: 49 Mental Models for Effective Decision Making.” Through mentoring and coaching, I guide teams and individuals to discover purpose and cultivate a meaningful life.
My Story
I started in film, directing award-winning features such as ‘Know How’ and ‘Second Skin.’ These cinematic endeavors earned me recognition and allowed me to serve as a spokesperson for Adobe. I founded the White Roof Project, a grassroots climate activism campaign that mitigated the urban heat island effect and spurred community-led social change.
I carried my storytelling skills and passion for societal transformation as I transitioned into the startup ecosystem. Initially, I contributed to social impact apps, converting complex issues into accessible solutions. This early experience laid a foundation for my later work, where I led the development of groundbreaking products within high-growth startups. My work has underscored the potential of technology to innovate industries and amplify the quality of human life.
Are you ready to upgrade your thinking?
With 49 different models at your fingertips, from the tried-and-true to the lesser-known gems, you’ll be equipped to update your outdated mental models and approach life’s challenges with a fresh perspective. So come on in, and let’s explore the power of mental models together.